> Now the car is unpolished across the board. Be that manufacturing, interior materials or general care for UX. But those things matter far more to enthusiasts.

> Now the car is unpolished across the board. Be that manufacturing, interior materials or general care for UX. But those things matter far more to enthusiasts. Your average family owner cares more about all of Tesla's positives. This actually seems kind of backwards to me? Car enthusiasts -- at least the way I think of "car enthusiast" -- are the ones who prioritize acceleration, speed and handling to a point where they're forgiving, at least to a point, of other flaws. Tesla also has a lot of tech enthusiast appeal, of course, and their best target market is right at the center of that Venn diagram. However, I'd think "average family owners" are the kinds of folks who are way more likely to think that if they spent $60,000+ on a new car, that car should be as close to problem-free, and even maintenance-free, as realistically possible. They're not prioritizing for under 4-second 0–60 speeds. I mean, they'll also love the high safety ratings and trunk space, but if the car gets a reputation for reliability problems, they're going to remember there's a Volvo dealer next door.