I'd imagine that part of this cost is reputation. The only problem I have ever had with Netflix streaming is when an agreement runs out and the pull something I

I'd imagine that part of this cost is reputation. The only problem I have ever had with Netflix streaming is when an agreement runs out and the pull something I or my wife regularly watch. (looking at you, "Paint Your Wagon") I have not had a single service issue with them, ever. They do a better job at reliably providing me with TV shows than the cable company does. That seems to be where they're looking to position themselves, and the reputation for always being there is hard to regain if you lose it.