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It violates the principle of free speech (even if it does not violate the letter of the law in the first amendment). There is nothing inherently bad about payin
by marcell 6y ago
It violates the principle of free speech (even if it does not violate the letter of the law in the first amendment). There is nothing inherently bad about paying $1000 (or $1M) for a political ad.
For a mental image, someone paying for a political ad could be running for school board in a medium sized city. A ban on all political ads would restrict that person's ability to explain why they want to be on the school board, and would restrict that person's ability to advocate for new policies in their school district. Why do you want to impose a ban on this?
- Zak 6y agoFacebook is not committed to the principle of free speech in advertising, and prohibits advertisements for a great many things that are legal to advertise.
- marcell 6y agoWhether or not FB has this commitment right now, they should have this commitment. A ban on political ads would go against a hypothetical commitment to the principle of free speech.
- Zak 6y agoEvery large advertising platform I can think of has rules about what they will accept that are narrower than what the laws that apply to them require. For example, it's generally legal in the US to advertise firearms, but most large advertising platforms refuse ads for them.
- marcell 6y agoAgain, I’m describing a goal. You are describing the status quo. The existence of a bad status quo doesn’t negate what the goal should be. In my view, the goal of FB should be to allow for free speech, especially in the context of politics.
- Zak 6y agoIf Facebook was a simple publishing platform the way it was in its early days, I'd be inclined to agree. The same goes for an ad network with only broad targeting capabilities, e.g. that the viewer is likely an adult in a particular candidate's district. Restricting political advertising using Facebook's hyper-targeted advertising platform strikes me as a responsible decision. I'm not sure there is a bright line between persuasion and manipulation, but if Facebook is trying to prevent the latter, that's more ethical behavior than I expected from them.
- marcell 6y agoNote that limiting hyper targeting is very different from banning all political ads, as GP was suggesting, and as Twitter has done (https://www.nytimes.com/2019/10/30/technology/twitter-political-ads-ban.html https://www.nytimes.com/2019/10/30/technology/twitter-politi...). Even then, I don't think it's a good approach. I'd observe that you can do hyper targeting via snail mail, door-to-door campaigning, phone calls, and SMS. Also, this is still a type of policy that assumes people need to be shielded from speech, and that they aren't able to make good decisions without guidance from FB moderators. Personally, I think disclosure is the best policy. For example, make it easy to find all the ads a particular politician or group has posted. FB has already implemented a many things in that area.
- srtjstjsj 6y agoWhat about freedom to not do work on behalf of someone else? Is my work not my speech?
- anigbrowl 6y agoI don't buy that argument, which just rewards whoever has the most money to throw at the advertising market (Bloomberg's signal failure in this regard doesn't invalidate the general problem). I like the clearly labeled and non-sensationalistic statements in voter information booklets, myself. I am of course speaking in general terms about future elections rather than making drastic adjustments in the middle of this one.
- marcell 6y agoIf you ban advertisements on Facebook, you end up favoring people with pre-existing set of followers. Typically this will be an incumbent, or perhaps celebrity candidates. Moreover, FB banning political ads doesn't end the advantage of having more money. It just channels that money somewhere else (TV ads, hiring door-to-door campaigners).
- srtjstjsj 6y agoHow can you say that banning FB ads similtaneous muzzles free speech (in your other comment) and also has no quantitative impact on speech?
- marcell 6y agoIt certainly muzzles speech. It is likely to lessen the advantage of money in politics, but does not eliminate it entirely. I don’t believe eliminating the influence of money from politics is a desirable or achievable goal. If you do think it is desirable and achievable, then a ban on FB ads makes sense, but you should also presumably advocate for a ban on TV ads, newspaper ads, paid campaign events, paid campaign staff, and so on.