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>[...] the problem that killed Concorde: Civilian sonic booms over populations are illegal Did this killed the Concorde? I don't know the story well, but I alw
by moralestapia 6y ago
>[...] the problem that killed Concorde: Civilian sonic booms over populations are illegal
Did this killed the Concorde? I don't know the story well, but I always though it was because it was never a profitable venture but it was kept because it was good PR. Then the accident happened and it was just not worth it anymore ...
- bobthepanda 6y agoConcorde was profitable. It initially wasn't, but then BA and Air France found out that customers thought Concorde was more expensive than it actually was. Once they increased prices to customer expectation the Concorde was fairly profitable. https://theadaptivemarketer.com/2012/01/14/a-pricing-lesson-from-the-concorde/#:~:text=Concorde%20ticket%20prices%20were%20doubled,price%2C%20sales%20were%20very%20strong https://theadaptivemarketer.com/2012/01/14/a-pricing-lesson-.... The major issue with Concorde by the time of its retirement was that it was very old and outdated, among other things needing a 3-person crew. The market for new Concordes was not large enough for a next-egeneration update to be profitable. And 9/11 had dented air travel demand.
- moralestapia 6y ago>https://theadaptivemarketer.com/2012/01/14/a-pricing-lesson- https://theadaptivemarketer.com/2012/01/14/a-pricing-lesson-.... Thanks! I did not know about that.