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The things you are describing are not even close to being the revenue drivers or “reasons for existence” for the companies you listed. As someone who worked at
by koluna 6y ago
The things you are describing are not even close to being the revenue drivers or “reasons for existence” for the companies you listed. As someone who worked at FB, there is nowhere CLOSE to the amount of funding that Oculus gets compared to other parts of the company. I would venture to say the same about MS - Hololens is nothing more than an experiment, that is not the funnel in which Microsoft is pouring its revenue from other parts of the business. I am not arguing that companies don’t innovate. I am, however, arguing that companies, once reached a certain size, are less and less incentivized to do so.
- kats 6y ago> I am, however, arguing that companies, once reached a certain size, are less and less incentivized to do so. Well, I am not sure I agree with that. Large companies can afford to take the risks. For medium-sized companies the same effort is much higher chance of going out of business. e.g. If a smaller company like Sonos announced development of an AR product I think that would be really surprising.
- koluna 6y agoClayton Christensen covered that in Innovators Dilemma. Large companies, on average, are very risk-averse.
- yellow_postit 6y agoMagic Leap comes to mind.
- kats 6y agoMagic Leap is a startup, I mean established mid-sized companies. The ones that are making money and steadily growing. For them taking a big risk can end the company. A startup is already expecting that they'll go out of business, and funding a startup is a big risk in general.
- pm90 6y agoSorry, where are you getting these views from? Every tech company I've worked at, or have talked to people who work at them, become incredibly risk averse to innovation as they grow. The only time they makes serious investments in innovation is when they buyout smaller companies that pose a risk to their business, or who have innovated and proven that their innovation might actually be useful. And the reason for those investments is more to protect their business rather than to foster innovation itself.