There are obviously still people arranging test-drive promotions for YouTubers but their role isn’t in a traditional public relations capacity. There's your pr

There are obviously still people arranging test-drive promotions for YouTubers but their role isn’t in a traditional public relations capacity. There's your problem right there. Why bother answering questions from some whining car blogger or lamestream media outlet when Tesla can 100x its messaging impact with a select group of YouTubers and Instagram influencers? If people want the truth about Tesla, Elon will tweet the facts, light one up with Rogan, or harness a cabal of anonymous Reddit users to put the message out there. Easy!