You need a picture. Two screenshots with a lightning-bolt-style network connection between them, maybe. Take a look at "How We Increased Conversions By 25% (Ag

You need a picture. Two screenshots with a lightning-bolt-style network connection between them, maybe. Take a look at "How We Increased Conversions By 25% (Again) With Our Latest Redesign (carwoo.com)" http://news.ycombinator.com/item?id=2420447 http://news.ycombinator.com/item?id=2420447 You have a whole wall of words about features, but I can't judge in 5 seconds what it does and if i'm interested. Switch to user stories.