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Me neither, I was very confused by this article. Where I live UHT is almost thought of as a “real-milk-surrogate” and it’s used e.g. by people going camping (be
by mastazi 6y ago
Me neither, I was very confused by this article. Where I live UHT is almost thought of as a “real-milk-surrogate” and it’s used e.g. by people going camping (because no fridge is needed). Organic on the other hand is considered higher quality. Maybe in other markets it’s different.
- srtjstjsj 6y agoThat's why UHT is moved back into the fridge section -- to overcome the marketing bias that shelf stable milk is not "real".
- mastazi 6y agoYes, I see what you mean! How about milk that is organic and UHT at the same time? It seems like they are marketing to two very different consumer segments. I've never seen organic UHT milk here in Australia. Is it common elsewhere? PS I'm not saying that UHT is necessarily lower quality, I'm talking exclusively about average consumer's perception.