None of this seems unreasonable? I don't even own a Sonos (the whole forced obsolescence thing), but there's a whole range of reasons they'd need location; at

None of this seems unreasonable? I don't even own a Sonos (the whole forced obsolescence thing), but there's a whole range of reasons they'd need location; at least on Android it's basically a proxy for Bluetooth access (don't know if that's the case on iOS), but there's also other legitimate reasons for it like determining correct WiFi channels for the region, detecting nearby speakers, etc etc. The account has obvious legitimate uses for features the speakers provide. The only thing that's questionable to me is the Activity Information. Which you can opt-out of. So, if you don't like it, opt-out. If you're one of the many people on thread complaining about the account requirement, I suggest you buy one of the many speakers that doesn't require an account. It'll probably be cheaper, too.