I don't understand why people keep on implying it's not a big deal. $41M is a lot of money, even for H&M. These corporations didn't become what they are by not

I don't understand why people keep on implying it's not a big deal. $41M is a lot of money, even for H&M. These corporations didn't become what they are by not being extremely stingy and greedy trying to squeeze up to the last penny that can be squeezed. Here it's certainly not "the cost of doing business".