On the opposite side, what about making tools that cater only to power users? Tools like Roam Research or Superhuman that are popping up in the productivity spa

On the opposite side, what about making tools that cater only to power users? Tools like Roam Research or Superhuman that are popping up in the productivity space for example. You could just deny customers who are more casual, as you're not going to convert them anyway unless they learn your tool.