> Having obsolete and used devices generally available on the market at a large scale dilutes this brand. I don't think it applies in this case. Despite its m

> Having obsolete and used devices generally available on the market at a large scale dilutes this brand. I don't think it applies in this case. Despite its marketing, Apple very much is a mass market company and you can't really both be mass market and luxury. Also, there are already plenty of second hand iPhones on the market. So much that I seriously doubt it is supply constrained. If I had to guess, it's probably more about avoiding competition in the SE segment than protecting the brand.