That's mostly because Matz (the creator) made that one of Ruby's most important goals. A language made for people. How well the implementation of that goal reso

That's mostly because Matz (the creator) made that one of Ruby's most important goals. A language made for people. How well the implementation of that goal resonates with you is very personal. It worked wonders for me. I always felt that brackets were too messy. And I bet it didn't help that, at the time, I usually worked with other students that generally didn't uphold any style guide. So brackets weren't indented properly and not much time was spent in making the code readable. So when I got my internship I was thrown into Ruby with a style guide to adhere to. Which definately made my introduction a lot smoother compared to what I was used to. I still prefer the do-end notation for methods, though.