> We're at the point where phone calls are so cheap that I doubt it costs them more than the salary of the representative. Oh wow, I had not even taken that in

> We're at the point where phone calls are so cheap that I doubt it costs them more than the salary of the representative. Oh wow, I had not even taken that into consideration. Checking prices on the first API-service that I know of, with standard prices (no need of any volume). € 0.064/min = € 3.84/hour https://46elks.com/pricing/se-eur#prices https://46elks.com/pricing/se-eur#prices Salary cost would probably be about 10x that, and with volume I expect the calling cost to drastically go down.