I didn’t say the company was value/culture free - apolitical doesn’t mean that they don’t have values, morals and core beliefs. It’s about adopting values whic

I didn’t say the company was value/culture free - apolitical doesn’t mean that they don’t have values, morals and core beliefs. It’s about adopting values which tend to unite your customers rather than divide them, and in the U.K. at least LGBT rights is one of those issues. A stance of no-support on these issues would elicit a severe backlash from customers in the U.K. but meanwhile they aren’t campaigning for changes to the law in these areas, or supporting particular political parties because of it (as reasonable people could disagree on that because of how democracies work, and doing this will alienate specific customer groups).