I agree it's not incongruous, but it can be seen through different lenses. Just because something doesn't contradict your idea of a hard right-libertarian, doe

I agree it's not incongruous, but it can be seen through different lenses. Just because something doesn't contradict your idea of a hard right-libertarian, doesn't mean that it is a hard right-libertarian view. You may read it as "identifying an underserved market", but you have start from seeing the underserved as being a market to think that way. Another reading is to think there are people currently deprived of basic rights to low levels of personal property and interactions that most folk already have and enjoy, and the corporation says it exists to make those rights available to more people in a more egalitarian fashion than the currently broken system permits. That would make it left-libertarian, albeit the market-oriented variety.