It's part of a long line of perception management that shifts the burden of climate change off of the industries that are responsible for the problem (Oil and G

It's part of a long line of perception management that shifts the burden of climate change off of the industries that are responsible for the problem (Oil and Gas, agriculture) and away from governmental solutions (carbon tax high enough to fund carbon neutrality, green industry incentives) and onto the individual (recycling, veganism, staycations, biking). I am at a point where I find all climate change solutions that focus on voluntary individual behavior to be laughably dishonest. Tragedy of the commons has been well understood for centuries. International governmental cooperation and regulation is the ONLY chance we have at addressing this issue, full stop. The rest is magical thinking.