This is the kind of content that makes the top Facebookers fall into split personality disorders. For the business of Facebook, controversial and even hateful

This is the kind of content that makes the top Facebookers fall into split personality disorders. For the business of Facebook, controversial and even hateful content is a massive boon for business as engagement and sharing is an order of magnitude or more than for "fact checked true" stories. So does Facebook allow this to go on and rake in the huge sums of advertising money spent on their platform or risk being accused of Nazi-like censorship by banning such content (and losing all of that ad revenue)? Quite the conundrum.