Specifically that Facebook so efficiently reveals our significance (or otherwise) in the wider world. Facebook is perhaps the first technology that reveals to u

Specifically that Facebook so efficiently reveals our significance (or otherwise) in the wider world. Facebook is perhaps the first technology that reveals to us that the major events in our own lives are, on the macro scale, merely background noise. Learning of an old friend giving birth seems very much less significant when we learn of it not through direct communication but through a wall post that is read by 600 other "friends". Social Networking is the Total Perspective Vortex. Now, in order to survive its message, we all just need our own universe where we're the most important person in it, like Zaphod.