> It’s perfect because it scratches their itch for security My gut instinct is that these kinds of products create an itch for security. When we had our first

> It’s perfect because it scratches their itch for security My gut instinct is that these kinds of products create an itch for security. When we had our first baby, we considered a video monitor, but my wife is quite anxious -- and also very self-aware -- and knew that if she got one she'd be starting at the screen constantly making sure she could detect a moving chest. Then people started getting the wearable baby monitors that automatical check breathing. You can imagine how much anxiety soared. "Is it reading correctly? What if the monitors have just stopped working? And why has it been 20 seconds since the last update?" We got an audio monitor that only responded to loud noises. Our parents generation, of course, didn't even have that, and were even less anxious than us. I think the more you get into these kinds of products, the more you starting thinking about it, and the more you start thinking about what you're not monitoring, and what you are missing in your system, and how you didn't check the feed yet today while on holiday...