>> Yes. This seems very transparently a way for google to hijack customers trying to get to your site for shipping status. > If you want to say that eliminatin

>> Yes. This seems very transparently a way for google to hijack customers trying to get to your site for shipping status. > If you want to say that eliminating steps and allowing people to get what they want without having to go through your site means that you lose the opportunity to push other sales on them or something, then okay, fine, make that argument. But be honest about it, and don't try to frame things as if your foremost concern is for what the people want, instead of what it really is—which is trying to optimize for conditions that are best for you, the party that the people are otherwise made to deal with. If we're going to be honest, we have to frame this as Google trying to grab an opportunity to push other sales on users, not as a them trying to get people what they want faster. And while we're being honest, we also have to acknowledge that Google is already extraordinarily powerful (as shown by the assumption that "eliminating steps" means "eliminating non-Google interactions"), and giving them this kind of data only makes them more so.