There has got to be a better word than Monopoly for companies like Google or YouTube. The barrier to enter the market is relatively low and there is almost no i

There has got to be a better word than Monopoly for companies like Google or YouTube. The barrier to enter the market is relatively low and there is almost no inherent lock-in to the platform. Everyone could stop using Google and YouTube today and switch to another platform. However, creators won’t because of the viewers and viewers won’t because of the creators. People could stop using Google today but most don’t, because Google is just so much better than everyone else as searching. Should Google/YouTube be regulated because people dislike what the company is doing, but just not enough to actually stop using their products.