uninformed rant: Do-not-track headers feel like a sham. When you access content and services funded by advertising, you opt in to advertising. I think a service

uninformed rant: Do-not-track headers feel like a sham. When you access content and services funded by advertising, you opt in to advertising. I think a service would be fine to ignore the header, because the user has presumably already implied permission to be tracked by accessing the service. Consumers want 'cheap' far more than they want privacy. They sign up for retail credit cards to save $20 on a single order. They scan their grocery keytag every time they shop. They give their mailing address for a free t-shirt. Maybe you guys don't do this, but I still find myself irrationally hemming and hawing over a small purchase. To fix this, the way we think about money as a culture would have to shift. Privacy awareness is a good thing coming out of this, and consumers understanding privacy can lead to better choices and more competition, but in the short term I don't see much practical impact.