1 - They'll break the sub out into tiers. 2 - Netflix is around the same price - a big enough market smooths it out. 3 - The press release defines their marke

1 - They'll break the sub out into tiers. 2 - Netflix is around the same price - a big enough market smooths it out. 3 - The press release defines their market as 3B people. I wouldn't be surprised at all if their internal business cases target 1B+ people.