> Why does a coffee maker even need a touchscreen? To differentiate it from the previous model so as to sell new product when the previous model that has alrea

> Why does a coffee maker even need a touchscreen? To differentiate it from the previous model so as to sell new product when the previous model that has already been purchased is continuing to perform its designated task. I.e., to convince some segment of their customer base to throw out the working model from last year in exchange for the "new fancy" model of this year. Humans are often fooled way too many times by "oohhh... shiny and new and different... gotta have that...".