3 ms·
Amygdala FarmVille
- seiji 16y agoAt first I didn't use facebook because it had a smug sense of superiority ("You're not at Harvard or Stanford? Piss off!"). Then I didn't use facebook because it was the myspace lifeboat. Who wants to be a part of that? Then the games appeared. People actively, yet still idly, tripping on dopamine for hours a day. Who wants to be a part of that? Now it just terrifies me.
- mey 16y agoKeep an eye out for the next phases, where the internet comes full circle and facebook pages replace aol keywords and facebook becomes your bank.
- ignifero 16y agoThe amygdala is generally linked to fear
- seiji 16y ago"Limbic System FarmVille" doesn't have the same ring to it.
- ignifero 16y agoNot important. The question is: so what? people have liked products, actors, bands, cars etc, and have had no problem saying it out loud for as long as i can remember. Unless they manage to actually plow your brain, they can't make you like things, though.
- VladRussian 16y ago>Unless they manage to actually plow your brain, they can't make you like things, though. they are working on it :) 25th frame of the previous century is a crude example of such brain plowing. There are more subtle ways, known as well as yet to be discovered, to influence your behavior.
- jonmc12 16y ago"I think most people think their bargain with Facebook is like the one they had with broadcast television." Kind of reminds me of when Europeans came to the new world. FB is living in an advanced environment where data is gold. Consumers are living in a broadcast paradigm where free entertainment is valuable. 'Just trade me your Amygdala characterization and I will give you access to these shiny games.' Its easy to trade Manhattan for some fur and beads when one party derives value from the land and the other party does not think of land as currency. I'm not necessarily saying this is a bad or good thing. But the implicit contract between FB and other data mining companies with their consumers is certainly not something well understood by the average consumer of these services. More than anything it seems like an opportunity to make the bargain more explicit.
- Tichy 16y agoDoes that mean people who play farmville have a higher chance of becoming immortal than people who don't play it´?