You can always reduce consumption. The plastic problem would not exist if we stopped using plastic. That doesn't seem tractable though so we'll probably find wa

You can always reduce consumption. The plastic problem would not exist if we stopped using plastic. That doesn't seem tractable though so we'll probably find ways to enable us to continue consuming more plastic... but we can still try to consume less of the stuff. Same with energy. You don't _need_ your house to be "always on," etc. Turn out the light when you leave the room. Etc. We could similarly not expect the sites to be "always on," and "instantly available," ready to deliver the highest-fidelity content as quickly as possible. Yes, that keeps people engaged. But maybe we don't need more engagement. Maybe we have enough engagement going around. https://hackaday.com/2018/10/08/perfecting-the-solar-powered-web-server/ https://hackaday.com/2018/10/08/perfecting-the-solar-powered... Low-powered, on-demand, peer-to-peer, edge computing seems like a neat idea. I'm not an economist though... I'm not really sure that websites contribute significantly to energy consumption.