Related: this is a great long read in the Guardian about the emergence of the lunch sandwich in the UK. https://www.theguardian.com/news/2017/nov/24/how-the-sa

Related: this is a great long read in the Guardian about the emergence of the lunch sandwich in the UK. https://www.theguardian.com/news/2017/nov/24/how-the-sandwich-consumed-britain https://www.theguardian.com/news/2017/nov/24/how-the-sandwic... One nugget: the lunch sandwich was invented by M&S in the early 1990s, and it was immediately hugely popular. Yet management missed the chance to capitalise on it by opening standalone sandwich shops. A lesson in organisational inertia, leading to a business missing a huge new opportunity right under their noses. My view: businesses should compensate for this by doubling-down by default on any form of enlargement that works, deliberately not considering overall strategy. The limit to consider strategic implications should be higher than it currently is.