Podcasting is in a weird spot right now where the strategy that most podcasters take is to be on as many platforms as possible and there's a cottage industry+ s

Podcasting is in a weird spot right now where the strategy that most podcasters take is to be on as many platforms as possible and there's a cottage industry+ supporting that initiative. It's the same effect as syndication but it looks more like federation. And if you look at the most successful audio content distribution strategies over the last 100 years and ongoing, exclusivity has rarely worked. Fundamentally it requires a content creator to choose to release to a smaller market, which is different than other content that is far more expensive to finance or maintain distribution (like film/video). Basically what I'm saying is that cornering podcasting isn't going to work. But inverting the market to be cornered to the syndication/creation side and not the distribution/consumption side there might be a more effective way. I'd suspect that eschewing both publicity and censorship would be critical to cornering that market. After all, Disney+* and Pornhub have content made with the same tools and sometimes the same people, while both retain their image. + if you want to see what I mean, turn on your adblocker and go to open.spotify.com and start browsing podcasts from ESPN, APM, and others and open the developer console. There are a number of interesting failures when ads are resolved, and a lot of little companies you've never heard of writing some cool networking infrastructure to distribute podcasts. \* well maybe not Disney+. They might have a policy for this exact situation.