4 ms·
The story of the flip is fascinating. It was launched at the perfect time : camcorders were expensive and difficult to use. Hardware was cheap, youtube was grow
by mayukh 16y ago
The story of the flip is fascinating. It was launched at the perfect time : camcorders were expensive and difficult to use. Hardware was cheap, youtube was growing like crazy and here came the flip that took advantage of all these trends to create a product that became a super hit. But it had a short shelf life with the launch of the iphone 3gs and other smart phones that could essentially do the same thing. To me the flip is a great example of a company that identified a profitable niche took advantage of industry trends and made max $$ in the few years that it was around. Too bad, cisco you were too late to the party.