Having only one plan means failing to please almost everybody. Human brains want a choice, just not an overwhelming one. In this case, I'm going to be paying $2

Having only one plan means failing to please almost everybody. Human brains want a choice, just not an overwhelming one. In this case, I'm going to be paying $20, not $25, so I'll thank you not to take away my preferred option. I'm currently paying more than $20 per month for the various services I use, all of which are included in the family bundle, so this is a can't-lose choice for me, which I think was their goal.