3 ms·
I feel like Microsoft should have branded IE10 as a completely new piece of software and not as the newest Internet Explorer. I totally disagree with this. You
by atacrawl 16y ago
I feel like Microsoft should have branded IE10 as a completely new piece of software and not as the newest Internet Explorer.
I totally disagree with this. You have to remember that a sizable portion of computer users don't really understand what a browser is. To these people, IE = internet. So for Microsoft to remove that kind of brand equity just wouldn't make sense.
- icey 16y agoWouldn't they be able to resolve that by packaging their new browser as the default in Windows 8? They could even call it the "Microsoft Bing! browser"
- atacrawl 16y agoThey could call it "Free Blowjobs," all it would end up doing is pushing people towards Firefox and Chrome. http://en.wikipedia.org/wiki/Brand_equity http://en.wikipedia.org/wiki/Brand_equity
- icey 16y agoMost of the non-computer savvy people I know don't call it internet explorer, or even the web. They call it "Google".