Well, developing a solution can include zero coding. And there it is fair to call it developing (as in continuously enhancing something... Consider there are la

Well, developing a solution can include zero coding. And there it is fair to call it developing (as in continuously enhancing something... Consider there are land developers long before software. I think the author just had a very specific problem. SAP surely has a similar problem when searching core developers and tons of SAP consultants show up.