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I know everyone is going to describe building something people want or building something that is easy to use or excellent. And this, of course, is the best str

I know everyone is going to describe building something people want or building something that is easy to use or excellent. And this, of course, is the best strategy as it encourages word of mouth marketing (free and effective) and has a wonderful product to fall back on (i.e. it isn't vaporware). However, something else you should really focus on is bloggers. I don't me spamming them or anything like that. I mean determining exactly what benefits your product offers and who would care about it. Chances are there's a lot of good blogs and bloggers out there that will. Way before launching you should contact them. If they are writing about something that interests you or you think you have something to offer email them or comment. Build a relationship, just make sure it's not forced - anyone can tell if you're being fake. Make sure you're providing value of some sort to them. Then when you have your product or site or whatever run it by them. Even if they don't end up writing about it the fact that they have a decent blog is indicative of their willingness to express their opinion and offer articulate feedback.

hs 18y ago
I read an article saying that links from bloggers are less effective Search engine and news aggregrator are better
- tstegart 18y ago
  I get quite a lot of traffic from when I'm mentioned in a blog, and even from when I've leave comments. I say "a lot" in relative terms, my blog is only a few months old, but to me its a great start. I also put the site in my sig on the forums I use, which has meant crazy traffic the last few days (my blog is about the iPhone). I think links from blogs are less effective nowadays when it comes to SEO, but in terms of driving traffic to your site, having a blog review you or mention you is still very important.
- fallentimes 18y ago
  As I mentioned in my post, it's not just about getting linked. It's about receiving articulate feedback and/or spreading the word spread. If a blogger in your industry writes about you, you're directly reaching out to your target audience. Emailing bloggers is free and quick. Showing up high in a search engine or building huge news aggregator following normally takes lots of time or money.
rokhayakebe 18y ago
* Way before launching you should contact them* I could not agree anymore.

hs 18y ago

I read an article saying that links from bloggers are less effective Search engine and news aggregrator are better

tstegart 18y ago
I get quite a lot of traffic from when I'm mentioned in a blog, and even from when I've leave comments. I say "a lot" in relative terms, my blog is only a few months old, but to me its a great start. I also put the site in my sig on the forums I use, which has meant crazy traffic the last few days (my blog is about the iPhone). I think links from blogs are less effective nowadays when it comes to SEO, but in terms of driving traffic to your site, having a blog review you or mention you is still very important.
fallentimes 18y ago
As I mentioned in my post, it's not just about getting linked. It's about receiving articulate feedback and/or spreading the word spread. If a blogger in your industry writes about you, you're directly reaching out to your target audience. Emailing bloggers is free and quick. Showing up high in a search engine or building huge news aggregator following normally takes lots of time or money.

rokhayakebe 18y ago

* Way before launching you should contact them* I could not agree anymore.