This doesn't show it worked. It shows that CA is connected to other similar companies either through a direct relationship or a tortured, barely tenuous connect

This doesn't show it worked. It shows that CA is connected to other similar companies either through a direct relationship or a tortured, barely tenuous connection (the slide on how some employees went to work for other companies in the same space is silly). Regardless, at no point does it attempt to even show that anything that CA did made one lick of a difference or that anything they did was even unprecedented in the space. For example, I don't believe for a second that Democratic campaigns haven't been using similar social media aggregation techniques in present and past elections. I even remember glowing articles written about how the Obama campaign was able to harness social media for purposes of political targeting and messaging. So what are we talking about here? And the entire thing is even more ridiculous in the larger context of how incompetent and disorganized the Trump 2016 campaign was.