This is exactly it. Songs were 99¢ with DRM. In 2009, Apple managed to convince enough labels to sell DRM-free copies, but at $1.29. You could, at the time, “up

This is exactly it. Songs were 99¢ with DRM. In 2009, Apple managed to convince enough labels to sell DRM-free copies, but at $1.29. You could, at the time, “upgrade” your DRM copy to be DRM-free for 30¢ a song.