4 ms·

Counterpoint: Elon, in retrospect, called the Lotus Elise strategy "super dumb." [1] 1: https://www.forbes.com/sites/jeanbaptiste/2018/09/18/elon-musk-converti

• syspec 6y ago
  That may be true, for practical reasons, but it gave Tesla that "sexy" car image right off the bat. That was probably invaluable, because their next cars kind of looked like boring sedans yet the image persisted