This is a terrific policy. I think irrespective of how good the App Store policies are, every user should be given the right to load non-App Store apps if they

This is a terrific policy. I think irrespective of how good the App Store policies are, every user should be given the right to load non-App Store apps if they so choose. It's totally fine if it's buried 10-levels deep in settings. It's fine if they cannot do it easily by just clicking a random link due to security considerations. It's a good idea to make it hard to do by accident, and I expect if Apple wanted to they could create an awesome UX that preserves safety & security while respecting device owner sovereignty of what can go onto their device. Might seem like a trivial thing, but it would have made all the difference for the civil liberties protests in HK when their app got banned from the App Store.