3 ms·
> Kellogg's says these lids will still produce the distinctive "pop" associated with the product. No it isn't. Is this "pop" really such a big deal that they'v
by m0nty 6y ago
> Kellogg's says these lids will still produce the distinctive "pop" associated with the product.
No it isn't. Is this "pop" really such a big deal that they've been holding back on the redesign for so long?
- detaro 6y agoIsn't it like the Pringles marketing thing?
- hinkley 6y agoI can’t recall the last time I saw a Pringle’s ad, but wasn’t their slogan “Once you pop, you can’t stop?” Although that’s a double edged argument. If you say the marketing is true (we need the pop!) then you’ve just stated that don’t think the can needs to be resealable...
- jdmichal 6y agoTheir marketing is based around that sound... So it probably is seen as a big deal to them. Probably some pop-psych idea around having that sound be associated to them through the commercials and usage.
- pessimizer 6y agoI've never heard a pop during a lifetime of probably eating my bodyweight in Pringles. Either it's always been purely a marketing thing and they're finally actually engineering it into their packaging, or people are attacking Pringles lids in a way I do not understand.
- Groxx 6y agoSame - I've literally never heard that "pop". I grew up thinking it was just their slogan, referring to the act of opening the tube (as "pop the top/hood/etc" is used for many other things), not onomatopoeia.
- deleted 6y ago[deleted]