It is not possible to have a very large pool of curators that could 'hand-select' the 'right' content that could hook up people. Tictok and Toutiao in China of

It is not possible to have a very large pool of curators that could 'hand-select' the 'right' content that could hook up people. Tictok and Toutiao in China often push irrelevant content or new content by new creator to users to give them potentially interesting things outside their usual sweet spot and also to give new creators chances to win followers. They are exceptionally good at this.