I want the ability to run my own app store so I can secure more profits than going through Apple. I want side loading too. I’m a little guy. Am I a bad guy tho

I want the ability to run my own app store so I can secure more profits than going through Apple. I want side loading too. I’m a little guy. Am I a bad guy though because I want freedom for me and my own customers to interface digitally with one another without going through Apple? Half of my customers have an iPhone and Apple didn’t bring these customers to me they were mine.