Ugh, I'm sorry -- I don't know that I've ever seen/read a book on the subject. (And now I'm horrified at myself for that admission.) A practical suggestion: If

Ugh, I'm sorry -- I don't know that I've ever seen/read a book on the subject. (And now I'm horrified at myself for that admission.) A practical suggestion: If you live in a large metro area, reach out to the city or county purchasing departments, explain that you're new to selling into the public sector, and ask if they have any procurement fairs or seminars scheduled. (A sidebar: Federal sales are a whole other ball of wax and I'm not the most qualified to talk about them.) * If they say yes, you've got a chance to show up and meet people face to face, which is rare in government sales and can give you an edge. People buy from people they remember. * If they say no, put on your best aw-shucks humble act and ask if perhaps you could schedule a 10-minute informational call with someone from the department, just to better understand the process. Either way: Selling to the government means keeping some things in mind. The following is cut/paste from an answer to a similar question I provided about two weeks ago: * Do not wait wait for them to decide they need a solution and then engage; your business will die. Success comes from educating prospects, helping them understand the benefits -- hell, even helping them write the RFP, if they'll let you -- and being the preferred solution before the bidding process formally begins. * Related: All of your meaningful sales will come from formal proposals submitted as part of an RFP process. You need to get good at being the insider who helps them write the RFP or you need to get good at writing better, more compelling (not cheaper, not fancier -- more compelling) proposals. Even better? Get good at both. * You'll have high insurance requirements. Don't let them faze you too much -- commercial liability is cheap. Errors and Omissions, on the other hand, can be pricey and you want to avoid having to have that if possible. * Get very good at finding local partners, even if you don't need them. Big projects that leave some of the money in the community are more compelling. * If you are not a woman or a minority, get good at finding local partners who are certified as women-owned or minority-owned businesses. Some public agencies set up their RFPs with an automatic point deduction from your score if you can't tick this box. Happy to chat more if it's helpful.