yeah most of the time the stuff will not be us giving away ipad 2's. Most of the stuff will be advertisers giving away stuff using triviatisements embedded on t

yeah most of the time the stuff will not be us giving away ipad 2's. Most of the stuff will be advertisers giving away stuff using triviatisements embedded on their website. So the credibility comes from them. Then after it is over, they will generally give out a coupon. Our theory is that their conversion rate will be higher than with normal coupons.