4 ms·

I tried it but frankly I am not a fan of this. Experience-wise it reminds me of those "Enter to Win a Prius" box in the mall where you fill out your information

I tried it but frankly I am not a fan of this. Experience-wise it reminds me of those "Enter to Win a Prius" box in the mall where you fill out your information in hope of winning something which even you realize will not happen. In the meantime your personal information got sold to various mailing list... I know you are not like that but that's my first impression. Your site is too showsman-esque (even the logo, and your NAME) and in this age of privacy (or lack thereof) I think many would be turned off. Try to think of some other ways to come across as less slick-oily. For example, you may want to do this in a way that participants always win (instead of entering for a chance to win). Give smaller prize that doesn't cost your advertiser much. Hammer the fact that participants not giving away any personal information -- I think you said it in the website but the message was not strong enough.

triviatise 16y ago
The snake oil perception is a huge barrier. But we also think it will become a barrier to competition once we become legit. (people probably thought groupon was a scam at some point). The triviatisements can be embedded in advertisers websites so that is how we will get our initial traffic. The branding and the trust will come from the advertisers. We have 4 advertisers lined up (and did 5 at SXSW) with a total mailing list size of about 200K users. We are trying to avoid the snake oil perception by having transparency in the process. At all times you can go to the site to see what your probability is to win. You can also see which of your referred friends took the triviatisement so you know exactly how your entries are calculated. finally at the end all entrants are notified of the winners (and advertisers have the option to give coupons for the product) The theory is that it will increase conversions

triviatise 16y ago

The snake oil perception is a huge barrier. But we also think it will become a barrier to competition once we become legit. (people probably thought groupon was a scam at some point). The triviatisements can be embedded in advertisers websites so that is how we will get our initial traffic. The branding and the trust will come from the advertisers. We have 4 advertisers lined up (and did 5 at SXSW) with a total mailing list size of about 200K users. We are trying to avoid the snake oil perception by having transparency in the process. At all times you can go to the site to see what your probability is to win. You can also see which of your referred friends took the triviatisement so you know exactly how your entries are calculated. finally at the end all entrants are notified of the winners (and advertisers have the option to give coupons for the product) The theory is that it will increase conversions