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But most software companies, nowadays, are supported by subscription revenue, so this should be less of a concern than ever before.
by Spartan-S63 6y ago
But most software companies, nowadays, are supported by subscription revenue, so this should be less of a concern than ever before.
- dvtrn 6y agoAbsolutely agree. Should be. In your experience is it the case?
- vnorilo 6y agoWhat portion of those "subscriptions" are just first payments of a trial users forgot to cancel, and what percentage of employee time is devoted to tweaking the funnel to get more of the same (conversion rate)? This may be cynical, but both are significant for many mobile app businesses.