A no-reply email is more honest, when you don’t have the resources to deal with a high number of replies in a timely fashion. An emergency notice as well as a

A no-reply email is more honest, when you don’t have the resources to deal with a high number of replies in a timely fashion. An emergency notice as well as a really good sale could be such a situation. Both are good for your customers to know about, but you don’t want to annoy anyone because your email backlog became very long.