Thats pretty dismissive to the problem at hand. Uber could run an operation with full time employees and benefits. The downside is that they would have to hire

Thats pretty dismissive to the problem at hand. Uber could run an operation with full time employees and benefits. The downside is that they would have to hire less people, those people would have to work set hours, and there would be a good chance they pull out of rural markets. For many Uber drivers, the flexibility is the selling point. You could work 60 hours, or you could work 3. You can work only during the weekends or during the summer and still maintain your regular job. Like many things in life, this problem is more nuanced. I'm curious where it will go.