> It smacks of a company that doesn't plan, doesn't think about the consequences of their decisions, and goes with the first idea that pops into their head. I

> It smacks of a company that doesn't plan, doesn't think about the consequences of their decisions, and goes with the first idea that pops into their head. I imagine the new design is a huge success in terms of revenue. Users now endlessly scroll through countless promotions and advertisements that seamlessly blend with the content and most likely have much higher engagement rates. They can kill all the serious subreddits and focus on meme, porn, drama, influencer content and still be far more financially successful than the old Reddit. They'll have no shortage of users. We might hate it and leave the site, but I wouldn't be surprised if it's sustainable in the long term for them and the right financial move.