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"All press is good press." Remember getfirefox.com? Can you imagine how many people type nissan.com into their browser? And how niche that press release would

• koolba 6y ago
  > Can you imagine how many people type nissan.com into their browser? I bet it’s not that many. When’s the last time you entered a URL in the address bar directly for a website you’d never been to? I don’t even trust myself to not have an accidental typo so if it’s not a bookmark or copy/paste from an external source, it goes through a search engine.
  • eindiran 6y ago
    I think people do it more than you'd guess; especially the case where they have been to the correct Nissan site recently, didn't notice the URL, and then are navigating back quickly. I have done that within the last few years: I was attempting to install Steam on a new machine, and forgot the address is actually "store.steampowered.com".
    • jrochkind1 6y ago
      My experience/observation has been the opposite. Most users don't even know there is a "location bar" they can put URLs into. The search box/bar is all there is, they will enter a company name and click on the first search result in preference to entering any URL no matter how simple, they don't even know they can enter a URL in a different way than executing a google search for it.