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Here's the technical detail that everyone seems to be missing: IDFA is an Apple API. https://developer.apple.com/documentation/adsupport/asidentifiermanager/16
by _qulr 6y ago
Here's the technical detail that everyone seems to be missing: IDFA is an Apple API.
https://developer.apple.com/documentation/adsupport/asidentifiermanager/1614151-advertisingidentifier https://developer.apple.com/documentation/adsupport/asidenti...
"The advertisingIdentifier is an alphanumeric string unique to each device, that you only use for advertising."
Apple created an API for advertisers that gives them a unique identifier, specifically for the purpose of tracking users. This has been available since iOS 6, released in 2012.
Shame, shame on advertisers for using the thing that Apple made for them to use!
If Apple cares so much about privacy, why did they make this in the first place? Where has Apple been for the past 8 years?
- GekkePrutser 6y agoThey made it all they could control it. Before this the advertisers were sneaking out other data like the Mac address etc. The advertiser I'd had always been opt in so it was progress for privacy.
- _qulr 6y ago> They made it all they could control it. Didn't seem to work. > The advertiser I'd had always been opt in so it was progress for privacy. It's opt out: https://support.apple.com/en-us/HT202074 https://support.apple.com/en-us/HT202074